The launch of the Lamborghini Urus SE was a significant milestone in the evolution of luxury and performance. This groundbreaking model is the first plug-in hybrid version of Lamborghini’s acclaimed Super SUV. Revealed at the Volkswagen Group Media Night publicly debuted at Auto China Beijing 2024, the Urus SE combines stunning aesthetics, state-of-the-art technology, and an impressive hybrid powertrain to deliver an unmatched driving experience.

Lamborghini Urus SE

Unparalleled Performance and Innovation

The Urus SE is a marvel of engineering, offering a blend of traditional and electric power that sets new standards in the SUV category. With an 800 CV power output and a range exceeding 60 km in electric mode, this Super SUV is not just about luxury and style but also about efficiency and superior performance.

The vehicle’s advanced aerodynamics and cutting-edge onboard technology contribute to a driving experience that is both thrilling and efficient, boasting an 80% reduction in emissions.

Lamborghini’s Vision and Strategy

Lamborghini’s Chairman & CEO, Stephan Winkelmann, highlights the Urus’s role in transforming the SUV market and strengthening Lamborghini’s position globally. “The Urus SE,” Winkelmann explains, “is a leap towards our future, aligning with our Direzione Cor Tauri strategy to electrify our range and continue our journey towards decarbonization.”

Technical Excellence: Heart of the Lamborghini Urus SE

Powertrain and Dynamics

At the core of the Urus SE’s appeal is its sophisticated plug-in hybrid system, designed to enhance vehicle performance across all terrains. The twin-turbo 4.0 V8 engine, finely tuned to work with the electric powertrain, delivers 620 CV and 800 Nm of driving torque.

Complementing this is an electric powertrain that offers 192 CV and 483 Nm of torque. Together, they produce a combined output of 800 CV, making the Urus SE a leader in its class in terms of power and agility.

Innovative Drive Solutions

Integrating an electric torque vectoring system between the two axles and an electronic rear differential, the Urus SE ensures optimal torque and power distribution. This setup not only enhances the SUV’s performance but also ensures it remains agile and stable, whether on a racetrack or navigating through challenging terrains like deserts or icy roads.

Dr. Ing. Rouven Mohr, Chief Technical Officer, comments on the mission to blend high performance with Lamborghini’s signature driving pleasure: “The Urus SE is the pinnacle of driving fun and dynamics, harmoniously combining comfort with performance, ensuring an unparalleled driving experience.”

Advanced Battery and Electric Motor

The Urus SE features a 25.9-kWh lithium-ion battery strategically placed for optimal balance and performance, paired with a synchronous electric motor within the 8-speed automatic transmission. This setup not only boosts the V8 engine but also allows the Urus SE to operate as a fully electric 4WD vehicle over distances of more than 60 km in EV mode.

Lamborghini Urus SE

Design and Aerodynamics

A New Era of SUV Styling

The Urus SE refines the iconic design language of Lamborghini’s SUVs, enhancing its sporty and muscular appearance. The new floating hood design and the absence of a cut-off line amplify the vehicle’s dynamic form, taking cues from the Revuelto’s design philosophy. The front section is refreshed with matrix LED technology in the headlight clusters, introducing a distinctive light signature.

Lamborghini Design Director Mitja Borkert emphasizes the evolution of the Urus’s design: “The Urus SE blends luxury with a muscular design, offering more customization options and enhancing the feeling of luxury.”

The rear section features a Gallardo-inspired continuity, connecting the taillight clusters and introducing a new rear diffuser that significantly enhances the vehicle’s aerodynamic efficiency.

Enhanced Aerodynamics

The Urus SE improves aerodynamic efficiency with new under-body vents and redesigned air ducts, increasing airflow to cool the engine and mechanical components by 15% over the original Urus. The front design, coupled with an optimized aerodynamic underside, also improves air management around the braking system, enhancing cooling by 30%.

Interior Design: A Pilot’s Sanctuary

The interior of the Urus SE continues Lamborghini’s innovative approach by creating an environment that feels like a cockpit, designed to be both luxurious and driver-focused. This design philosophy, termed “feel like a pilot,” is evident in every aspect of the interior, where advanced technology meets refined craftsmanship to enhance the driving experience.

The dashboard has been thoughtfully updated, enhancing the sense of spaciousness and modernity. A prominent feature is the new 12.3-inch touchscreen display in the center of the dashboard, which offers an updated version of the Human Machine Interface (HMI).

Lamborghini Urus SEThis interface is more intuitive and features graphics consistent with those found in the Lamborghini Revuelto, ensuring a seamless user experience across models. The digital enhancements include a comprehensive telemetry system exclusive to the SE model, along with new displays for the driving assistance system that improve the driver’s perception of the surrounding environment.

The meticulous attention to detail is evident in the design of the air vents and the use of anodized aluminum trim elements, which bear the unmistakable Y shape synonymous with Lamborghini’s design language.

The dashboard, seats, and door panels have been adorned with new coverings that emphasize a lightweight feel, echoing the design ethos introduced with the Revuelto. The tactile mechanical pushbutton panel offers a more engaging interaction, allowing drivers to feel more connected to the Urus SE’s array of capabilities.

In the driver’s zone, the 12.3-inch digital instrument cluster provides all necessary information in high resolution, enhancing readability and ease of use. The central touchscreen not only serves as the hub of the Lamborghini Infotainment System (LIS) but also includes additional functionalities like a dedicated telemetry system for the SE.

This setup allows drivers to monitor detailed performance metrics and adjust settings to suit their driving preferences, enhancing the interactive nature of the Urus SE.

To further personalize the driving experience, the Urus SE offers a wide range of interior options, including 47 color combinations and four types of embroidery (Q-citura stitching). This variety ensures that each Urus SE can be tailored to reflect the owner’s style and preferences, from understated elegance to bold and expressive designs.

The Ad Personam program extends this customization even further, allowing owners to create a truly unique vehicle with bespoke options.

The seating in the Urus SE is designed to provide maximum comfort without compromising the sporty feel. The seats are crafted using high-quality materials and offer extensive adjustability to ensure optimal support during long drives and spirited driving sessions.

The contrast between the soft-touch materials and the precision of the metal trim pieces further accentuates the luxury and performance dichotomy that Lamborghini embodies.

Customization and Personalization

Unmatched Customization Options

The Urus SE doesn’t just perform exceptionally—it also offers an extensive range of customization options. The introduction of 23” Galanthus rims and new Pirelli P Zero tires enhance both comfort and sportiness, with specific versions available to meet various driving needs.

The color palette has expanded to over 100 bodywork options, including new shades like Arancio Egon and Bianco Sapphirus, paired with vibrant interior color schemes.

Driving Modes and User Experience

The Urus SE introduces four new Electric Performance Strategies (EPS) in addition to the six standard Urus driving modes. These modes include EV Drive for optimal electric performance, Hybrid for balanced everyday use, Performance for maximum power utilization, and Recharge to efficiently top up the battery.

Each mode adjusts the vehicle’s parameters to match the selected driving style, from urban cruising to high-speed track performance.

Stefano Cossalter, Product Line Director, elaborates on the Urus SE’s capabilities: “This model is not only a step forward in sustainability but also a leap in performance and sportiness. With two hearts, one thermal and one electric, the Urus SE redefines the Lamborghini personality at a new level.”

Detailed Technical Specifications

The Lamborghini Urus SE is an engineering masterpiece that combines the heart of a traditional sports car with the innovation of modern electric vehicles. Below is a detailed look at the technical specifications that make the Urus SE a standout in the Super SUV category.

Lamborghini Urus SE

Engine Specifications

  • Engine Type: V8, 90°
  • Valves per Cylinder: 4
  • Displacement: 3996 cm³
  • Bore: 86 mm
  • Stroke: 86 mm
  • Compression Ratio (ICE): 9.7:1
  • Maximum Power (ICE):
    • In CV: 620 CV
    • In kW: 456 kW
  • Maximum Power at RPM (ICE): 620 CV @ 6000 RPM
  • Specific Output (ICE): 155 CV/L
  • Maximum Revs (ICE): 6800 RPM
  • Maximum Torque (ICE): 800 Nm
  • Maximum Torque at RPM (ICE): 800 Nm @ 2250-4500 RPM
  • Minimum Engine Rev – Idle: 550 +/- 100 RPM
  • Maximum Engine Rev – Limiter: 6800 RPM

Gearbox & Transmission

  • Transmission Type: 4WD with integrated front differential, hang-on central differential, and electronic rear differential with torque vectoring
  • Gearbox Type: 8-speed automatic gearbox with torque converter

Performance

  • Acceleration 0-100 km/h: 3.4 seconds
  • Acceleration 0-200 km/h: 11.2 seconds
  • Braking 100-0 km/h: 33.5 meters
  • Maximum Speed (Vmax): 312 km/h
  • Maximum Speed in Electric Mode (Vmax e): 135 km/h

Dimensions

  • Wheelbase: 3003 mm
  • Overall Length: 5123 mm
  • Front Overhang: 1067 mm
  • Rear Overhang: 1053 mm
  • Overall Width (excluding mirrors): 2022 mm
  • Overall Width (including mirrors): 2181 mm
  • Overall Height: 1638 mm
  • Track (front): 1695 mm
  • Track (rear): 1710 mm
  • Area: 2.83 m²
  • Weight Distribution: 54% front / 46% rear

Hybrid System

  • Battery Type: Lithium-ion with prismatic cells
  • Electric Engine Type: AC synchronous Electric Motor with Permanent Magnet (PM)
  • Electric Engine Power: 141 kW @ 3200 RPM
  • Electric Engine Torque: 483 Nm

Electric Engine Details

  • Battery Model: BATTERY LI-ION E67 BATTypA27
  • Total Battery Energy: 25.9 kWh
  • Electric Motor Peak Power: 141 kW @ 3200 RPM
  • Electric Motor Peak Torque: 483 Nm

These specifications showcase the Urus SE’s exceptional blend of performance, technology, and design, positioning it as a leader in the luxury hybrid SUV market. The combination of a powerful V8 engine and a robust electric motor ensures that the Urus SE is not just powerful but also efficient and versatile, ready to conquer a range of driving conditions and environments.

Conclusion

The Lamborghini Urus SE is more than just a vehicle; it’s a statement of luxury, performance, and innovative design. By blending the power and agility of a sports car with the comfort and versatility of an SUV, Lamborghini has created a Super SUV that stands alone at the top of its class. As the fastest production car in its segment, the Urus SE sets new benchmarks and continues Lamborghini’s legacy of exceptional automotive craftsmanship.




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